Alterna Bamboo Color Care UV+ Rehab Deep Hydration Masque Bamboo Rehab Deep Hydration Masque combines strengthening pure Organic Bamboo Extract with color locking Organic Kalahari Melon in an ultra nourishing treatment that leaves hair incredibly silky while shielding it from UVA & UVB rays to extend the life of your color. With wash-resistant Color Hold UV+ technology for the highest level of color protection. Intensely nourishes even severely damaged hair back to health. Leaves hair incredibly silky and shielded from UVA/UVB dry-out and other oxidative damage. Key Ingredients: - Organic Bamboo Extract: Immediately boosts hair's intrinsic strength, flexibility & sustainability for stronger, healthier, better-performing hair - Organic Kalahari Melon: Culled from South Africa's Kalahari Desert, Kalahari Melon known for its ability to thrive in extreme conditions is highly nourishing to the hair structure itself and has a naturally adaptive damage defense system that protects hair from both UVA & UVB damage - Color Hold UV+: Wash-resistant UVA & UVB barrier offers the highest defense against hair color fade-out: 8 times more UV filter retention on the hair shaft and 5 times more natural resistance to color wash-out, versus traditional UV filters - Formulated WITHOUT: Sulfates, Sodium Chloride, Parabens, Gluten, DEA/TEA, Phthalates, Triclosan, Synthetic Dye. - For all hair types. Safe for hair which is treated with color, keratin smoothing treatment, or straightening treatment/perm. Directions: After Cleansing hair remove excess water and massage conditioner into lengths of hair. Rinse thoroughly. For optimal results cleanse with Bamboo UV+ Color Protection Vibrant Color Shampoo.